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Client Testimonials


AJi doesn’t just have the theoretical knowledge. They’ve been in the trenches; they have authority when they speak. They use common sense.
- Karen Martinez, Manager of Development Customer Innovation and Support, University of Kansas Medical Center
AJi’s flexibility was great. They developed requirements to meet our needs and were comfortable changing them on the fly. They can ‘go with the flow’ to fit our parameters.
- Ed Huels, Director of IT, Zahner
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Latest Blogs


Apr
15
2015
Content Items are more than the hours a team plans to contribute to the production. They are more than just words on a page, video clips put together, or a graphic describing the outcomes of a study. They have the ability to educate the audience, solve problems, and can be the missing piece to someone else’s work. Ideas will be formed, goosebumps will be had, and emotions will be stirred when you invest when you invest not only your time but your best efforts into your content. Content Items will be our compass to ensure we know what audiences and goals we are investing in.

Apr
09
2015
First is Content Marketing, if you don’t know your audience, you will never be able to produce assets tailored for them. These audience members will hopefully find great joy is consuming the content you produce, share it with their friends and co-workers, and moving through your outlined Customer Journey.

Apr
03
2015
A persona in marketing terms, is a person you create to represent a specific audience you would like to reach. The persona has characteristics that allow you to zero them into this audience type.
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