Hospital Digital Strategy and Brand Communication


Marcia Francis of The University of Kansas Hospital

Featuring: Marcia Francis

Recorded on: January 08, 2015


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Show Description

This week we are joined by Marcia Francis, the Digital Strategy Marketing Manager at The University of Kansas Hospital.  Marcia got her start in the television broadcasting industry which gives her some very unique skills in digital marketing and communications.  As content marketing starts to look more like journalism and if it is true video is one of the biggest trends in marketing for 2015, Marcia is someone to watch out for.  During our show we talk about how she got started, how The University of Kansas Hospital reaches their audience, and she gives three brand communication suggestions for marketers.  If you enjoy this show or any of the others, please give us a review and rating on iTunes or Stitcher.