Agile Marketing at Content Marketing World

Andrea Fryrear

Featuring: Andrea Fryrear

Recorded on: September 14, 2015

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Show Description

Andrea Fryrear, an Agile Marketer at Widgix, joins the show at Content Marketing World to talk about Agile Marketing.  I must apologize in advance because this is a topic near and dear to my heart so speaking with another person who is as interested as I am got me to drop the format and be a little more chatty than normal.

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There is one fact that I find amazing about those who educate correctly on Agile Marketing.  Nearly each person was influenced in other areas of their life by agile.  Andrea’s husband is a developer and his success with the practice got her thinking about adopting it in her marketing efforts. When she realized others were talking about it, she jumped in, did research, and joined the conversation. 

Andrea clearly has a passion for the topic and I am really looking forward to collaborating with her more and more.

Bio: Andrea Fryrear is a content marketer for MarketerGizmo and SurveyGizmo, where she dissects marketing buzzwords and fads, hoping to find the pearls of wisdom at their core. Her pet topic is agile marketing, which she believes holds the key to a more fulfilling marketing career for individuals and a more powerful marketing department for businesses.